Your Purpose is Beauty

Julie Elliott, In Fiore: A Creatrix Extraordinaire and the Story of Perfumery as Medicine

Episode Summary

I’m not crying, you’re crying. Can I even handle that one of my biggest beauty inspirations is here on the podcast today? In Fiore drew me in from the moment I saw a Beauty Huile blog post on the Nourrit face oil almost a decade ago. All these years later I’ve explored many of the layers to this completely singular brand, with much still left to discover. In this episode Julie and I cover: *How In Fiore all started: with body balms *International Orange nudges In Fiore into skincare * Green beauty cosmetics manufacturing – an eye-opening look at supply chain, transparency, owning your formulas, and marketing *The how’s and why’s behind In Fiore’s skincare layering philosophy alongside rigorous Japanese formulary and testing (oils first!) *An exclusive sneak peek at a new trio of products In Fiore is launching next month! Please head over to @lamouretlamusique and @infiore on Instagram to let us know what you thought of this episode, or if you have any questions, comments, or feedback!

Episode Notes

Please visit lamouretlamusique.com, or click on “Episode Webpage” below to be taken directly to the blog post that accompanies this episode and find a complete list of references, products discussed, and a full transcript with timestamps.

 

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Products mentioned –

Lustra Cleansing Essence https://bit.ly/3m168HN

Treate Cleansing Emulsion https://bit.ly/2QNKnzV

Fleur Vibrante Serum Cerate https://bit.ly/3864Oy2

Face Oils https://bit.ly/3cv0PgM

Vitale Toning Floral Essence https://bit.ly/2X5Jkva

Transparence Botanical Water https://bit.ly/3rRwij4

Body Balms https://bit.ly/2X3AsWT

 

Previous L’Amour videos on In Fiore–

In Fiore 4-2-4 (Dec 2014) https://youtu.be/Jksk5m1PHq4

Beauty Heroes feat. In Fiore Review (Oct 2015) https://youtu.be/N1oUMGlZNTg

Destination Beauty (Aug 2019) https://youtu.be/GbfuKgLo0N4

Holiday 2019 Unboxing (Dec 2019) https://youtu.be/I-WKHXV9eUk

In Fiore Empties + Brand Guide (Jan 2020) https://youtu.be/NLGOtCGse0M

 

To read –

The Right Way to Layer Your In Fiore https://bit.ly/3rYqAMi

Layering the Right Way https://bit.ly/356Fiqz

Order is Everything https://bit.ly/354wGAZ

The 4-2-4 https://bit.ly/3o9Zlfk

 

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